Because winning sales is everything
How do I know if I have a top performing sales organisation?

Are you a CEO, a business owner or a sales or marketing VP/Director and ever wondered how well your sales/marketing department is performing compared with other companies in your market or industry?  Using the i-chasm unique sales pyramid, there is now an objective way that you can do this; take the test and compare your score with the i-chasm average.  For a more detailed comparison with other businesses in your specific industry or sector, then simply press



We will reply with a free and confidential report.

Although achieving a high score in each box is important, high performing companies rarely have the resource to maintain this day in day out.  i-chasm believes that it is the relationships between the boxes and how these change as you grow your company that is important.   However as a general guide to a well performing sales/marketing department, i-chasm has found that scores should increase as the pyramid is climbed.

I know my score, so what?

Now that you know your score, you may now ask so what? 

Most top managers understand that when you are absorbed in the day to day detail, it is sometimes difficult to step back and look at the bigger picture; to see if you are heading for trouble.  It is easy to see an individual sales person's short term performance, they either make target that you have set them or they don't.  However to see if all the facets of your sales and marketing are working together and to maintain this view as you move forward over the month and years, then that is much harder.  See success stories on how other i-chasm customers have faced and solved various challenges.

i-chasm make it simple and get it right.

i-chasm has been helping technology organisations for many years to change their sales departments into world class performing operations.  i-chasm knows that the efficiency and effectiveness of any sales, marketing or business development department is critical to business success.

The i-chasm process is based on asking four simple questions:


It is an iterative rather than sequential process

i-chasm believes that dealing with the i-chasm pyramid is an iterative rather than a sequential process.   All businesses start from, or are at different points in their development and all have different pressures that are being applied on to them at any one point in time.  i-chasm understands this and will agree with the client what these pressure points are and in what order they should be tackled.  See the the various packages that i-chasm offers, for example the identify potential customers package

The i-chasm pyramid is a process that has achieved results.  See success stories for more information.






Internal sales
External customer facing sales
Training
Technology  road map
literature, web site, exhibitions
Validated reference stories
Value proposition
Pricing analysis and policy
Technology or service offering(s)
Total and  addressable market size
Long term business
plan
Competitor analysis
Relevant past experience
Knowing
the
customer
Where are the customers?
Can we communicate?
Are we prepared?
Do we have all the information?
Identified potential customers
Users Groups or forums